AdOperator offers flexible pricing models to accommodate different campaign goals and ad formats, allowing advertisers to choose the most suitable option for their strategy.
Available Pricing Models
CPC (Cost Per Click) - For Web Push and Inpage Web Banner ads, AdOperator uses a CPC model. This means you only pay when a user clicks on your ad, making it an efficient choice for driving direct engagement and optimizing budget based on actual user interest.
CPV (Cost Per View) - For Pop-under ads, the CPV model applies, where advertisers pay for each view. For example, a CPV of $0.001 translates to a CPM (Cost Per Thousand Impressions) of $1.00. This model is effective for gaining visibility and maximizing reach, especially with budget-friendly rates.
These pricing models provide flexibility for advertisers to align costs directly with their campaign objectives, whether that’s engagement via clicks or high exposure through views.